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Our flexible, strategic approach has helped Visual Inspirations grow their national presence.
Masters of their craft, Visual Inspirations create bespoke Christmas displays and retail installations that are designed to provide cultural experiences.
Over more than two decades, they have established a proven track record for delivering premium quality displays, developing a strong foothold in the Perth market.
With a desire to increase their presence and build a stronger client base in the eastern states, they came to BirdBrain looking for strategic ways to market their offering on a national scale.
At first, we primarily focussed on SEO, optimising their website to drive organic traffic and raise brand awareness in Sydney and Melbourne.
After completing several improvements, we realised SEO alone would not be sufficient to help them achieve their goals and recommended we pivot our approach toward social media.
Our specialists developed an organic social media strategy that was designed to showcase their capabilities, while strengthening and communicating their brand.
The aim was to achieve more consistency in their social media content and present them as an attractive option to large scale, sophisticated clients on the east coast.
Working in close collaboration with their team, we began managing their organic social media across Instagram, Facebook and LinkedIn, seeing continual growth in followings and engagement.