After completing the Linear rebrand process, it was time to design and build a website that directly communicated to their unique audiences.
Compacting the key points into a succinct process was no simple task.
We were able to develop strong copy, visual elements and an engaging UI that takes site visitors through a home page story, eventually leads them to internal pages that further reinforces the powerful Linear story.
The key challenge when developing a website like Linear’s is to distill a complex problem into a visually simple and logic solution that resonates with users and doesn’t cause confusion.
linear.org.au
